WHAT ARE THE KEY DRIVERS THAT ARE INFLUENCING THIS SHIFT?

How is it manifesting in the home?


The growing acceptance of our climate reality is prompting both organizations and individuals to adopt a prosumer mindset, where the focus shifts from passive consumption to active participation in sustainability efforts. This shift reflects a desire to not only mitigate the impact of climate change but also to contribute to a broader, more sustainable ecosystem, ensuring that future generations can thrive in a healthier, more balanced world.

Classic design elements—like carved wood details, intricate molding, and rich textiles—are complemented by natural materials such as stone, clay, and linen, which emphasize organic textures and earthy tones. The result is a space that feels both rooted in history and intimately connected 
 to nature.

Florals are making a bold statement in home design, with blooming wallcoverings, floral art prints, and elaborate floral arrangements adorning every space. These nature-inspired elements bring vibrancy and organic elegance to the home.

trend tracker

Sprout

Enduring Red

Diffused Light

Weathered
Greige

Blackberry

Olive Brine

Velvet Truffle

Caramelized

Stable Grey

Dusted Fig

Pear Skin

Black Jam

Tea Cake

Bulbous Yellow

asteroid

Basic Brown

Dragonfruit

Unearthed

EGGSHELL

Cosmic Indigo

Pale Heather

Golden Haze

MACADAMIA

Evening Mist

Viridian

Nocturnal
Green

Steeped Sage

Jaded Teal

Preserve marries neotraditionalism with naturalism, creating a design aesthetic that balances timeless craftsmanship with a profound connection to the natural world. Interiors draw from history, celebrating materials, textures, and forms that feel both enduring and purposeful. Stone, timber, and weathered finishes coexist with artisanal details, allowing spaces to feel grounded, tactile, and human.

Ornamentation is making a thoughtful return. Carved wood details, moldings, floral motifs, and textured fabrics bring personality into interiors, transforming rooms into environments that feel lived-in and layered. Each decorative element tells a story, honoring the hands that crafted it and the history it represents.

In an era defined by rapid technological change, the aesthetic offers a counterbalance: interiors that evoke permanence, stability, and rootedness. By blending tradition with nature, Preserve creates homes that are simultaneously elegant, comforting, and resilient.

Preserve unfolds as a journey through time and terrain, where timeless sophistication meets the raw beauty of nature. Interiors are grounded in heritage, yet alive with organic energy — weathered antiques converse with stone, muted earth tones ripple with hints of botanical life, and every space breathes with a quiet, rhythmic pulse. Here, craftsmanship is revered, textures are felt as much as seen, and the boundaries between indoors and outdoors dissolve into a seamless dialogue with the wild. It is a sanctuary of sophistication, a place where humans and nature coexist in harmony, and where every detail tells a story of exploration, authenticity, and the enduring bond between people and the world that surrounds them.

PRESERVE