Ebru Ertin

Company: CreateConnect LLC / Penelope Concept INC
Phone: 973-747-7320
Email: ebru.ertin@createconnect.us
City, State: New Providence, NJ

Young Textile
Professionals Texpert


Ebru Ertin is a senior textile professional and strategic consultant with over 20 years of experience across the global textile industry. Specializing in international mill representation, product development, and strategic sales, she has built a career defined by strong, long-term partnerships between mills, brands, and global clients. With a deep understanding of both the technical and commercial sides of textiles, Ebru is known for guiding complex ideas from concept to successful production with clarity, precision, and a highly collaborative approach.

Her expertise spans fabric sourcing, technical performance evaluation, and global supply chain management, allowing her to navigate complex projects with a practical, solutions-driven mindset. Recognized for balancing creative vision with technical execution, she brings a thoughtful and relationship-focused perspective to every stage of the development process.

Beyond her professional accomplishments, Ebru is deeply passionate about the human side of the industry. She values meaningful connection, open dialogue, and the exchange of knowledge, and is dedicated to supporting and mentoring the next generation of textile professionals. Through collaboration, guidance, and shared experience, she hopes to help cultivate a stronger and more connected future for the textile community.

Texpert Advice

1. What career opportunity, challenge, or decision had the biggest impact on your professional growth, and what did it teach you?

Early in my career, the owners of Penelope gave me an opportunity that became a defining moment in my professional growth. At a very young age, I was entrusted with a significant leadership role and a level of responsibility that challenged me to grow quickly.

I chose to embrace that challenge by immersing myself in every aspect of the textile business. I wanted to understand not only my own responsibilities, but also how design, product development, production, operations, and sales worked together. That experience gave me a much broader perspective on the business and built the foundation of the industry knowledge I have today.

The most important lesson I learned was that growth often comes from taking on responsibilities that stretch you beyond what you already know. That early opportunity taught me to be resilient, adaptable, and willing to keep learning—qualities that have shaped my approach to business and leadership throughout my career.

2. Looking back at the beginning of your career, what is one piece of advice you wish someone had given you, and how would it have changed your path?

Looking back, one piece of advice I wish someone had given me early in my career is: trust your instincts and don’t wait until you feel completely certain before moving forward.

Early in a career, it is easy to believe that you need to have all the answers or a perfectly defined path. I learned that some of the most important decisions are made by recognizing what feels right, trusting your strengths, and being willing to move forward even when you cannot see exactly where the path will lead.

I was fortunate to find the textile industry very early in my career, and this advice would not have changed the direction I chose. But it would have given me greater confidence in my decisions and helped me spend less time questioning whether I was making the “right” choice.

Over time, I learned that a career is not something you need to have completely figured out from the beginning. You build it through the choices you make, the experiences you gain, and the confidence you develop along the way.

3. What personal quality or skill has contributed most to your success, and how can someone intentionally develop it early in their career?

Relationship building has been one of the most important parts of my career. The textile industry is built on trust, and strong relationships are developed over time through consistency, communication, and genuinely understanding the people you work with.

For someone early in their career, my advice is to listen carefully and stay curious. Ask questions, learn from people in different areas of the business, and follow through on what you promise. Networking is important, but building meaningful professional relationships goes much deeper than simply making connections.

Your reputation is built through many small interactions, and over time, those relationships can become one of your greatest professional assets.

4. What has been the most rewarding part of your career, and what keeps you passionate about this industry today?

The most rewarding part of my career has been seeing an idea develop into a product and ultimately become successful in the market. There is something very special about the journey from an initial conversation or concept to working with a mill, developing the product, and eventually seeing it become part of a customer’s collection.

What keeps me passionate is that textiles are constantly evolving. Every customer, collection, and development brings a new challenge and an opportunity to create something different.

But above all, it is the people and relationships that have made this career meaningful to me. After more than 20 years, I am still learning, connecting, and excited about what comes next.